Page 35 - 2025 Communications Plan

subscribers. The Media & Communications Division is responsible for the guide’s layout and
design. Content for this publication is expected to be provided to the City’s Graphic Designers
in final draft form with no more than three rounds of design and copy changes before the
document is provided to the City’s print vendor and distributor.

17. Financial Publications: The City’s Media & Communications Division designs and coordinates
the printing of Moreno Valley’s financial publications, including the City’s Adopted Budget,
the Citizens Guide to the Adopted Budget, and the Annual Comprehensive Financial Report.
Content for this publication is expected to be provided to the City’s Graphic Designers in final
draft form with no more than three rounds of design and copy changes.

18. City Events: The City of Moreno Valley hosts multiple City Council-approved events annually.
The Media & Communications Division provides audio/visual support for these approved events
by request. Support may be limited to simple audio/visual assistance, or that which may include
extensive live coverage of events such as the Fourth of July Parade, the Holiday Tree Lighting
Ceremony, and the State of the City Address.

19. City Programs: The Media & Communications Division creates content, advises on promotion,
and develops marketing campaign strategies for official City of Moreno Valley programs,
services, and initiatives through the City’s approved communication channels.

20. City Ribbon Cuttings & Dedication Ceremonies: The Moreno Valley City Council attends
numerous ribbon cuttings, grand openings, groundbreakings, and dedication ceremonies. Only
when the Moreno Valley City Councilmembers are present does the Media & Communications
Division attend these events and provide audio and video support as requested. The Public
Information Officer also creates remarks and provides on-site presentation support for elected
officials as needed.

21. MoVal Now: The Media & Communications Division writes and produces MoVal Now, a monthly
short-form video program featuring Moreno Valley’s Mayor discussing City programs, initiatives,
services, and events. MoVal Now is shot in six-episode increments to maximize organizational
efficiency and City resources.

22. Know MoVal: Understanding the duties and responsibilities of local government is essential
for residents, businesses, and local organizations. Know MoVal is a short-form video series
designed to educate the Moreno Valley community on the City’s operations and services,
helping audiences learn how, when, where, and why the City provides its services.

23. Spotlight on Moreno Valley Business: As part of the City’s economic development and business
attraction and retention efforts, the Media & Communications Division produces short-form
business spotlight videos for selected businesses and organizations at no cost. Spotlight on
Moreno Valley Business is a recognition program designed to create awareness about the variety
of local businesses and their contribution to the community. It is subject to the City’s policies
and procedures. Businesses wishing to participate in the program must fill out an application,
provide a high-resolution vector-based image of their logo, and have a film-ready location on
the shooting day.

24. Wake Up Moreno Valley: The City Council prioritizes keeping the business community informed.
The Media & Communications Division provides audio/visual equipment and creates remarks,
visual aids, and other assets to support the Mayor and City Council presentations during the
Moreno Valley Chamber of Commerce’s bi-monthly Wake Up Moreno Valley events.